
About the pack
The StoneCurrent Branding Pack turns the practice identity into a working brief: capital-C Current naming, primary line “A steadier way forward,” audience for high-responsibility adults, voice rules (calm, direct, clinically responsible), word bank, visual system (Ink, Stone, Mist, Paper, Current), approved Facebook foundation posts, social bio, preferred CTAs, and AI prompt starters. Built for the clinician to paste into ChatGPT, Claude, or Gemini and generate on-brand content without coaching fluff or guaranteed-results language.